DIGITAL MARKETING SOLUTIONS FOR SMALL TEESSIDE BUSINESSES
Digital Marketing is one of the largest barriers to success which businesses face today. SMEs’ inability to move with the technology curve is seriously holding up their competitive standing in the market.
With so many options of online platforms and digital tools available on the market to choose from, tackling certain aspects of digital marketing can be overwhelming. Providing digital support and improving the consumer experience, however, has never been more vital.
There is no denying that the digital age is well and truly upon us. You only have to look at the biggest brands on the planet and the platforms they appear on to see it. The problem for most businesses that are not the likes of Google is that digital marketing practices evolve so fast, most of us fall behind before we find our feet
What are the benefits of digital marketing?
Lots of business owners and managers don’t fully grasp the benefits digital marketing can contribute to their business performance. Many small firms try their luck at placing advertisements on Facebook with no real plan or way to measure the response the ad generates. Digital marketing when carried out correctly, however, can provide your business with a measurable method you’re looking for.
Here are just some of the benefits digital marketing can bring to your business:
- Businesses make an average of £2 in revenue for every £1 they spend on Google Ads
- Omnichannel strategies drive an 80% higher rate of incremental store visits for local businesses
- Appearing in mobile search ad results can increase brand awareness by 46%
- Revenue from email campaigns made up an average of 21% of companies’ overall revenue, up from 17% in 2016
See the services Market Solutions provide and find out how digital marketing can help your business grow. You can also follow MS on Facebook to discover regular articles on digital marketing practices.
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